Happy Vita
Olio Basso launches two contests across retail stores and social media
Olio Basso presents Happy Vita, a competition that celebrates everything we love the most: life outdoors, the Italian dolce vita, and the joy of sharing meals together.
From cycling trips and sunny picnics to moments enjoyed in good company, every day can become a small masterpiece of happiness.
At the core of the initiative is the in-store competition, designed to reward everyday purchases. Consumers who purchase one of the Olio Basso products included in the promotion – such as Italian extra virgin olive oil (classic, unfiltered, and organic), as well as olive oil, in 750 ml and 1-litre formats – and register their receipt will gain access to an instant win system.
Prizes have been selected to enhance convivial moments and leisure time:
- 100 Guzzini Picnic Sets, contemporary design tableware items
- 10 Canellini Venere Dolce Vita e-bikes, complete with bag and basket, representing a dynamic and sustainable lifestyle
Alongside this, a second and entirely independent competition is available, active exclusively on Instagram. Users can participate by commenting on the dedicated post on the official @oliobasso profile and following the instructions provided. Here too, the prizes (1 Canellini e-bike and 4 Guzzini Picnic Sets) are designed for enjoying time outdoors.
Two distinct experiences, sharing the same vision: to transform every day into an opportunity for participation and light-hearted enjoyment, bringing the Olio Basso world both into and beyond the kitchen.
The competition includes two participation methods and runs from 1 April to 31 December 2026. Total prize pool: €18,505.18 (VAT excluded). Further information and full terms and conditions are available at www.oliobasso.com
Happy Vita
Olio Basso launches two contests across retail stores and social media
Olio Basso presents Happy Vita, a competition that celebrates everything we love the most: life outdoors, the Italian dolce vita, and the joy of sharing meals together.
From cycling trips and sunny picnics to moments enjoyed in good company, every day can become a small masterpiece of happiness.
At the core of the initiative is the in-store competition, designed to reward everyday purchases. Consumers who purchase one of the Olio Basso products included in the promotion – such as Italian extra virgin olive oil (classic, unfiltered, and organic), as well as olive oil, in 750 ml and 1-litre formats – and register their receipt will gain access to an instant win system.
Prizes have been selected to enhance convivial moments and leisure time:
- 100 Guzzini Picnic Sets, contemporary design tableware items
- 10 Canellini Venere Dolce Vita e-bikes, complete with bag and basket, representing a dynamic and sustainable lifestyle
Alongside this, a second and entirely independent competition is available, active exclusively on Instagram. Users can participate by commenting on the dedicated post on the official @oliobasso profile and following the instructions provided. Here too, the prizes (1 Canellini e-bike and 4 Guzzini Picnic Sets) are designed for enjoying time outdoors.
Two distinct experiences, sharing the same vision: to transform every day into an opportunity for participation and light-hearted enjoyment, bringing the Olio Basso world both into and beyond the kitchen.
The competition includes two participation methods and runs from 1 April to 31 December 2026. Total prize pool: €18,505.18 (VAT excluded). Further information and full terms and conditions are available at www.oliobasso.com
